B I R D
B E E H I V E
C R O C O D I L E
F I N A L W I N
Background
Every year The Telegraph organises a Golf Cup tournament. We had to make a campaign to announce and promote the event.
Challenge
How to promote the same event in a different storytelling angle?
Solution
We thought to show different incidents/accidents that could happen while a playing golf. Obviously, that in a very comical way a light-hearted spirited manner. We planned of creating a series of illustrations that would perfectly tell a story of a golf player and his hurdles.
Advertising Agency: JWT Kolkata, India
Executive Creative Director: Arjun Mukherjee Creative Director: Diptanshu Roy, Ananyo Banerjee
Mentor: Diptanshu Roy Art Direction & Illustration: Debojyoti Das
